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How to Budget Correctly for Your Event as a Florist (and Actually Make a Profit)
When it comes to event florals, creating beautiful designs is only half the job. The other half? Making sure you actually make money doing it!

Lauren Bridle
Apr 263 min read


Essential Items every Florist needs for their Toolkit
Here’s the actual list that I use to ensure I'm ready for any challenge:

Lauren Bridle
Dec 8, 20242 min read


Building a Strong Portfolio to Attract Your Dream Floral Clients
One of the most powerful tools you can create is a portfolio that showcases your unique style and expertise.

Lauren Bridle
Dec 1, 20243 min read


How to Plan a Month of Social Media Posts as a Florist
Planning a month’s worth of social media posts can feel daunting...

Lauren Bridle
Nov 21, 20242 min read


Setting Boundaries as a Business Owner: A Guide to Healthy Client Relations
Nurturing client relationships is crucial for success. However, it’s equally important to establish boundaries that protect you.

Lauren Bridle
Nov 10, 20243 min read


Embracing Sustainability in Floristry: Simple Practices for Florists
As florists, we have a unique connection with nature and a responsibility to honor it by embracing sustainable practices. The floral...

Lauren Bridle
Nov 2, 20242 min read


Unlocking Floral Success: How Templates Can Transform Your Workflow
With more than 15 years of experience serving corporate, wedding, and event clients as a Florist, I understand the time-consuming nature...

Lauren Bridle
Oct 5, 20242 min read


How to plan your week to make the most use of your time
Planning your week as a business owner is essential for maximising productivity and reducing stress. By mapping out your tasks and...

Lauren Bridle
Oct 4, 20242 min read
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